A free culture and engagement survey launches this month, providing organisations in the Eastern region with an invaluable opportunity to gauge their success as a ‘Best Employer’ by asking employees to answer key questions.

Developed by recruitment consultancy firm Pure Resourcing Solutions (Pure), and eras Ltd, provider of psychometric and talent solutions, the ‘Best Employer, Eastern Region’ survey is open to organisations until July.

Taking place every other year, the free survey concludes with tailored employer reports and the Best Employer awards in October. Normally worth around £2,000, the confidential staff survey captures honest opinions about how staff feel about working for their organisations. It provides employers with a precious opportunity to develop corporate culture, and workplace practises and environment, to benefit both employees and business.

Lynn Walters, Director of Pure, explains: “Asking your staff to take part in a survey is absolutely essential in enabling your business to develop successfully. The results help you identify the adjustments you need to make, in order to increase employee engagement, which is proven to boost productivity, increase customer satisfaction, reduce absenteeism and improve profitability.

“Not only that, but the survey produces benchmark data, which enables you to compare your standing against similar employers across the East of England. This is critical in terms of knowing what to do to retain staff, especially now the job market is picking up.”

Alex Pearce, Managing Director of eras, adds: “The free survey is an unmissable opportunity. With Pure, we provide guidance, advice and material to help employers communicate and deliver the survey. We are also committed to raising the profile of the diverse range of businesses across the region and we present awards based on survey results to small and large employers across the East of England.”

Southwold-based Creative agency, Spring, is a previous survey participant and award-winner. Founder and Director, Erika Clegg, says: “We have a long-held policy of investing in our team's sense of belonging. And the survey and award helped confirm that our approach is working.”

Another previous survey participant and award-winner was The Arthur Rank Hospice Charity based in Cambridge. CEO Dr Lynn Morgan recalls: “It was tremendously encouraging to win a Best Employer award. We have developed our plans for the future with all the team behind us. We continue to work together to provide even better care.”

Awards include an overall Best Employer Eastern Region award, and specific awards for areas such as innovation and customer focus.

The 15-minute online survey is suitable for organisations of all sizes in the private and not-for-profit sectors. Survey data and results are 100% confidential.

To find out more, visit www.prs.uk.com or contact Anna Hill, Pure’s Marketing Manager, on: 01223 209888 or Anna.Hill@prs.uk.com.