Opinion

New year, new candidates – why the new year is a great time to recruit

You might think the start of the year is the worst time to start looking for new talent. But there are lots of reasons why waiting to advertise positions means you could miss out on the very best candidates.

The new year always brings a flurry of jobseekers to the market. Why? The short answer is January blues. Many people will have taken some time over Christmas to reflect on their work and decided it’s time for a fresh start. Others will have made a new year’s resolution to advance their careers and realise that just isn’t possible with their current employer. And for some, it could be a simple case of not wanting to go back to their old job after a long Christmas break. Whatever the reason, it’s great news for employers – because there’s a larger pool of candidates available than at any other time of the year.

Make sure you’re ready

With lots of top-class candidates on the market, you’ll need to make sure you’re ready to hit the ground running in January with a great employer brand. That means being able to show potential employees what’s unique about your organisation. Why is it a great place to work? You should showcase your culture and benefits, and, ideally, what others in your team say about working for you. There are lots of ways to do this – like dedicated web pages, culture books (manuals outlining a company’s values, its story and its commitment to creating a positive culture) and how you present your organisation on social media.

You’ll also want to continue showing what’s great about you throughout your interview and onboarding processes.

Why choose a recruitment agenCY?

If the idea of recruiting brings you out in a rash, don’t worry – we’re here to take the pressure off. We can:

  • find you the best candidates: our consultants are experts in their fields and the local market. And they have strong networks of contacts which they can use to connect you to the best job seekers.
  • help you sell yourself: we can show you how to stand out in a crowded marketplace and attract the best talent.
  • build a relationship with you: we like nothing more than to establish long-term relationships with our clients. We’ll get to know your business as well as our own, which makes it much easier for us to match you with great candidates, the first time.

Looking for some help with your new year recruitment?

Contact us to find out what we can do for you.

Written by

Gill Buchanan

Gill is a founding Director of Pure and has worked in recruitment since 1988, including eight years of specialist recruitment experience within an international specialist recruitment company and five years working within financial services recruitment in Sydney, Australia. Gill’s approach is to provide clients and candidates with the highest quality of service. She has a consultative style which has led to her building long-term relationships with both clients and candidates.