Best Employers

Employer of the year at the Suffolk and Norfolk Business Awards

It is more important than ever for an organisation to future proof themselves and stand out from their competitors to attract and retain the best people. In a rapidly changing candidate landscape, the CIPD expects 38% of people to change jobs in the next 18 months. So how can your organisation stand out?

With our partners Birketts LLP, we are delighted to be sponsoring the “Employer of the Year” award at the Suffolk and Norfolk Business awards. These awards are an opportunity to celebrate and showcase many vibrant, inspiring, and progressive organisations in the region that are committed to and recognise the evolution of employee engagement and its impact on the workplace. Winning this award will give people a sense of belonging to their organisation, and its brand, and will demonstrate to potential employees that they are a great place to work.

Through this award, we’re excited to see and showcase how organisations have evolved a culture and ethos that is people-centric. Through the judging process, organisations will need to demonstrate that they have a culture that listens, adapts and is brave and open to change. Organisations who enter will need to show care, adaptability, and innovative approaches. 

“We expect organisations to demonstrate that they have a culture that listens, adapts and is brave and open to change,” said Lynn Walters, Executive Director of Pure Executive. “We’re looking for an organisation who has tried new things and recognised what has and hasn’t worked.”

Our judges are highly experienced having previously judged the highly competitive Suffolk and Norfolk Business awards for 10 years, as well as Best Employers Eastern Region accreditations, with a deep understanding of leadership, culture, and engagement, on productivity and success. As trusted advisors in the business community, we are committed to honouring the business that can genuinely attribute their success and growth to put their people, values, and culture at the heart of everything they do.

Why enter?

Employer brand is important for many reasons and an organisation’s focus on its recruitment and retention is critical to success, particularly learning from the challenges and opportunities of the past 18 months.

Being recognised as Employer of the Year is a true reflection of a progressive organisation as it’s all about their people. Having a strong brand reputation as a high-quality employer sets organisations apart in the eyes of future employees, investors, and customers alike. 

There is no doubt that this award sets organisations apart from their competitors and demonstrates that they put their people first.

Lynn explains, “This award celebrates the organisations who are attracting, developing, and supporting their people to achieve business success, whilst treating everyone as an individual. It’s a competitive category and is the one that business leaders want to win.”

To find out more and enter the Employer of the Year award visit:


 Judith Pugh profile picture

Written by

Judith Pugh

Judith joined Pure in 2017 and is responsible for marketing the business, building our marketing strategy and delivering campaigns. Judith’s worked in marketing for more than 20 years across a range of industries – from health and fitness, horticulture, GIS software, education and now recruitment.

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