Businesses are being urged not to miss out on the chance to be crowned one of the region’s best places to work and to sign up for the Best Employers Eastern Region 2012 campaign before registration closes on 31 August.

Over 100 businesses in the region have already backed the Best Employers Eastern Region 2012 campaign, run by recruitment specialists Pure Resourcing Solutions and psychometric testing experts eras Ltd, and have signed up to take part.

The inaugural campaign is designed to find and celebrate the region’s top organisations and bosses, as judged by their employees. Since the campaign launched in April, over 3,600 employees in the region have completed the campaign survey to provide feedback on their company’s culture and values and to put their organisation in the running to be acknowledged as one of the region’s best employers.

Every business which takes part in the campaign will be entered for a range of awards based on the survey results from employees. The awards will celebrate the businesses which excel in categories including Valuing People, Leadership and Customer Focus as well as the region’s overall Best Employers.

Lynn Walters, Director at recruitment consultants Pure Resourcing Solutions and driving force behind the campaign, said: “The campaign is designed to showcase the diverse mix of successful businesses in our region. There are some truly innovative employers in our region who have created fantastic working environments and we want to celebrate and raise the profile of these companies to help attract and retain talented employees in the region."

“We want to remind businesses which have not yet signed up that it will only take five minutes to register before the 31 August. We will then support them to implement the survey across their organisation.”

Each company which participates in the campaign survey will receive a confidential tailored report summarising the culture, values and leadership style across the organisation, and an action plan for guidance on further development. All of which are key to an organisation’s ability to attract and retain key staff.

Businesses which have signed up so far include; Adnams, Naked Wines, Benefit Cosmetics, Luminus, Suffolk Life, Accelrys, Ryan Insurance Group, TaxAssist Accountants and Neopost Ltd.

Lynn added: “Organisations of any size or from any sector can take part in the campaign, and the overall award winners will be tailored by company size. The online survey is easy for staff to complete. It takes less than 15 minutes and is completely confidential to staff allowing them to give honest answers that ensure the results are an authentic reflection of the working environment. It would normally cost in excess of £2,000 for a survey and tailored report like this, but we are providing it free of charge in return for a commitment to the campaign.”

The campaign will culminate in a series of breakfast seminars around the region at which the awards will be presented to the winning companies. The events will also provide the opportunity for businesses to share best practice and ideas.

To sign up for the campaign email bestemployers@prs.uk.com or for more information on the campaign and forthcoming breakfast seminars visit www.prs.uk.com