Head of Marketing and Business DevelopmentReference: J49941
Highly competitive salary
Pure are delighted to be recruiting this exciting Head of Marketing role for this Ipswich based Professional Services business. This is a varied role leading all marketing and business development strategies , product/service design, pricing, campaigns and other initiatives with the view to increase client acquisition, retention and cross-sales.
* Marketing strategy, planning and budgeting setting and management
* Marketing campaigns predominately with B2C clients, focusing on retention, acquisition and cross selling
* Event design and management
* Business development within B2B sectors, developing partnerships and collaboration with other professional services businesses
* Co-ordinating and leading networking and other business development activity
* Understanding, developing and improving client satisfaction from initial enquiry to final outcome
* Initiate, monitor and report on mystery shopping and client feedback
* PR, Communications and Events
* Market mapping and optimisation
* Leading the team, ensuring that they have the tools that they need to perform to their best ability, providing guidance, training, support and development.
This is a fantastic opportunity to join this well respected professional services business at an exciting time in their growth and development. This is a key role reporting into the CEO and working as a key part of the leadership team, having key influence in their development and ultimate success as a business.